Proof MMM™

Gain clear visibility into the tactics and channels that yield the best returns on your marketing investments.

Traditional MMM vs. Proof Business GPS™

Take a look at how Proof compares to traditional MMM methods.

Traditional MMM

  • Consultancy Driven
  • Manual Models
    Costly + time consuming
  • Only 1-2 Models
    Stale results
  • Infrequent Updating
    Slow, high latency
  • Stagnant Deliverables
    Out-of-date already…

Proof MMM

  • Software Driven
    Lower TCO
  • Automated Models
  • Unlimited Modeling
  • Continuous Updating
    Keeps pace
  • Dashboards + Integrations
    Easier to interpret
What If Analysis(HighRes Screenshot)

Run More "What-if" Scenarios Rapidly

  • Rapidly create one-on-one relationships
  • Understand varying correlation strength over time
  • Automatically identify relevant time lags
  • Eliminate extraneous factors from further analysis
Create Models(HighRes Screenshot)

Build and Configure Models

  • Build models quickly and efficiently 
  • Run analysis at scale with rapid model iteration
  • Understand the drivers of performance 
  • Automated recalculation of models
Explore Relationships(HighRes Screenshot)

Explore Different Scenarios

  • Gain fast, actionable insights about performance
  • Develop predictive forecasts at scale
  • Identify performance with real-time success indicators
  • Automated recalculation of forecasts
  • Share insights easily for proactive decision-making

Proof BusinessGPS™ on Salesforce

Leonardo Carbonara, Global Product Management Leader for Salesforce Marketing Cloud, shares why Proof BusinessGPS™ is "the missing piece" when it comes to marketing optimization and delivering true closed loop marketing.

Want to learn more? Our solution experts are happy to walk you through our solutions.

HubSpot Video