Proof MMM™
Gain clear visibility into the tactics and channels that yield the best returns on your marketing investments.
Traditional MMM vs.
Proof MMM™
Take a look at how Proof compares to traditional MMM methods
- Traditional MMM
-
Consultancy Driven
Expensive -
Manual Models
Costly + time consuming -
Only 1-2 Models
Stale results -
Infrequent Updating
Slow, high latency -
Stagnant Deliverables
Out-of-date already…
- Proof MMM™
-
Software Driven
Lower TCO -
Automated Models
Speed -
Unlimited Modeling
Scale -
Continuous Updating
Keeps pace -
Dashboards + Integrations
Easier to interpret
Explore Different Scenarios
- Gain fast, actionable insights about performance
- Develop predictive forecasts at scale
- Identify performance with real-time success indicators
- Automated recalculation of forecasts
- Share insights easily for proactive decision-making
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Build and Configure Models
- Build models quickly and efficiently
- Run analysis at scale with rapid model iteration
- Understand the drivers of performance
- Automated recalculation of models
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Run More "What-if" Scenarios Rapidly
- Rapidly create one-on-one relationships
- Understand varying correlation strength over time
- Automatically identify relevant time lags
- Eliminate extraneous factors from further analysis
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Proof's 8-Step Collaboration Process
Proof has structured the Analytics-Led Journey into an 8-Step Engagement Methodology to help you navigate the complexities and challenges of modern business: resource constraints, credibility with the C-suite, costly analytics expertise, data silos.







